
BaristaLabs vs Big Consulting: Why Small Businesses Need a Different Approach
Enterprise giants like Accenture and Deloitte offer incredible AI scale, but for small businesses, a boutique, agile approach is often more effective and affordable.
Sean McLellan
Lead Architect & Founder
The David and Goliath of AI Consulting
In the rapidly evolving world of artificial intelligence, every business owner knows they need a strategy. But where do you turn? On one side, you have the "Goliaths"—global consulting giants like Accenture AI, Deloitte AI, and PwC. On the other side, you have boutique agencies like BaristaLabs.
While the big firms are world-class at transforming Fortune 500 enterprises, their approach is often ill-suited for the unique needs of a small or medium-sized business. Here is why small businesses need a different approach to AI consulting.
1. Speed and Agility vs. Bureaucracy
Big consulting firms operate on long timelines. A typical engagement might involve three months of "discovery," followed by another six months of "strategy," before a single line of code is written. For a small business, this is an eternity. You need solutions that work now.
At BaristaLabs, we operate on "startup time." We can move from initial conversation to a working AI pilot in weeks, not months. Our agile approach means we iterate fast, learn quickly, and deliver value immediately.
2. Custom Engineering vs. Generic Frameworks
Global firms often rely on standardized frameworks and "best practices" that are designed to be safe for massive organizations. While this reduces risk for a global bank, it also leads to generic, middle-of-the-road solutions for a boutique brand.
We specialize in custom AI engineering. We don't just give you a generic chatbot; we build systems integrated with your specific data using Retrieval-Augmented Generation (RAG) and Vector Databases. Your AI should sound like your brand, know your customers, and solve your specific bottlenecks.
3. Transparent Pricing vs. Exploding Overhead
The overhead of a big consulting firm is staggering. You aren't just paying for the consultant's time; you're paying for their Manhattan office, their global marketing budget, and five layers of management. This results in hourly rates that can exceed $500 or $1,000.
BaristaLabs offers transparent, fixed-price project tiers. You know exactly what you're paying for and what you're getting. No hidden fees, no "out-of-scope" surprises, and no paying for a partner's golf membership.
4. Direct Access to Experts
When you hire a big firm, the person who sells you the project is rarely the person doing the work. The actual implementation is often handed off to junior associates or offshore teams. At BaristaLabs, you work directly with our founders and lead architects, like Sean McLellan. You get senior-level expertise on every call and every commit.
Conclusion
If you are a global enterprise with a $10 million AI budget and a three-year roadmap, Deloitte is a great choice. But if you are a growing business that needs to move fast, save money, and build something truly unique, BaristaLabs is your partner. We brew AI solutions that are perfectly roasted for your specific needs.
Ready to see the difference? Check out our full comparison page.

Sean McLellan
Lead Architect & Founder
Sean is the visionary behind BaristaLabs, combining deep technical expertise with a passion for making AI accessible to small businesses. With over two decades of experience in software architecture and AI implementation, he specializes in creating practical, scalable solutions that drive real business value. Sean believes in the power of thoughtful design and ethical AI practices to transform how small businesses operate and grow.